Pins from specific sources are credited to the content owner on Pinterest (also known as an "attribution statement"). These appear below the Pin's description and link to the work, its author and the hosting provider. Currently, an attribution statement will appear when a user pins from one of the following sources: Flickr, YouTube, Vimeo, Behance, 500px, Etsy, Kickstarter, SlideShare, and SoundCloud.
In addition to attributing images Pinned directly from these sources, Pinterest also recognizes when content Pinned from other sites is embedded from these sources. Resulting Pins will have both a link to where it was discovered and an attribution statement. Users can edit links, but they can't edit attribution. Below are answers to frequently asked questions on our attribution statements on Pinterest.
What's the difference between a Pin's link and its attribution statement?
A link points to where the content was discovered, while attribution points to where the author hosts the content. The link and attribution may be the same (e.g. Flickr), or they may be different (e.g. a link to a blog, and attribution from Flickr). Pinterest users can edit links, but they can't edit attribution.
Can Pinterest users edit a Pin's attribution statement?
No, attribution can't be edited. A Pin's attribution is determined automatically from the source of the resource being pinned.
What if someone repins a Pin with attribution?
If someone repins a Pin with attribution, the repin will also contain the attribution statement. Because attribution can't be edited, the repinner won't be able to edit attribution.
Will Pins created before the launch of attribution contain attribution statements?
We’ve added attribution to as many existing Pins as possible as part of the attribution launch.
What does attribution mean for Pinners?
Pins are the most useful when they link back to the original source. Attribution makes it easier to Pin. We're excited to make it easier to credit and connect with the creators of the beautiful things you discover on Pinterest.
Do I need to change or upgrade my Pin It button?
No, an upgrade to the Pin It button is not necessary. Pinners can continue to use their existing Pin It button.
Will this feature work with the Pinterest mobile app?
Attribution statements currently appear on pinterest.com and m.pinterest.com (our mobile site). Attribution statements will be added to the iPhone app in an upcoming release.
Will you recognize if content from a source with attribution is Pinned from a website that saved a copy to their server?
We assign attribution from websites that are deep linking from a source with attribution.
"Deep-linking" is the practice of including direct links to resources on other domains. Deep-linking may occur on a site linking to their own content distribution networks or on a blog serving content from another network. When a resource is deep-linked from a page that's not under the control of its author, context such as attribution details may be lost. Pinterest recognizes deep-linking to attribute content to its author whenever possible.
What is Pinterest doing to ensure that authors of deep-linked content are properly credited?
A standard already exists to allow providers of embeddable resources (like video or original artwork) to translate a page's address into information about the embedded resource, such as author information and thumbnail images. This standard is called oEmbed; more information can be found at http://oembed.com.
In cooperation with an ever-increasing group of content providers, Pinterest has created reverse embed lookup, in which we pass the deep link backwards through oEmbed or an equivalent provider API and receive author information and credit, exactly as if we knew the resource's canonical page.
How can I make sure deep linking and attribution works for my photos and videos?
Be sure you're using a content provider that allows reverse lookup. Currently this means: Flickr, YouTube, Vimeo, Behance, 500px, Etsy, Kickstarter, SlideShare, and SoundCloud, with more on the way.
Will the attribution link work the same way for other listed communities as it does for Flickr?
Yes. When a person adds a Pin of a video or photo from any of these sites onto Pinterest, an attribution statement crediting the content owner will be added to that pin. Likewise, Pinterest will also attribute YouTube, Vimeo, Behance, 500px, Etsy, Kickster, SlideShare and SoundCloud content added from other websites and blogs.
Can authors of content add or change attribution statements on Pins?
Authors can't currently add or change attribution statements on Pins. However, they may report content Pinned without their permission or without proper credits using Pinterest’s DMCA Copyright Complaint Form for removal.
How do I disable sharing on my Flickr account? How do I disallow Pinning of my Flickr images?
While logged into Flickr, click on your name at the top of the screen to go to your account settings. Then, switch to the “Privacy and Permissions” tab. Click “Edit” next to “Allow others to share your stuff” to update your sharing preferences. After disabling sharing, visitors will no longer be able to Pin your Flickr images. You can request removal of images previously pinned using our DMCA Copyright Complaint Form.
Can I Pin my own own photos from Flickr if I disable sharing?
Signed-in Flickr users may Pin their own photos with Pinterest’s Pin It button regardless of their share settings.